The 2014 Widen User Summit is October 13-15 at the Edgewater Hotel in Madison, WI. Registration will be opening in late March with the launch of an all new WidenUserSummit.com coming soon.
ABOUT
In its third year, the Widen User Summit is an excellent learning, networking and growth opportunity for all Widen customers across roles, industries, and experience levels. Like years past, the conference will be full of Madison’s finest in midwestern flavor, fun and culture. Or should I say, cheese, beer and magic!
THEME
This year’s theme is “Build. Grow. Connect.” – which reflects the intention of the Summit and the evolution of our clients’ success with digital asset management. At the Widen User Summit, we provide peer-based learning and networking opportunities for customers to realize the best ways to build out their DAM tools, teams and processes. We look at ways to grow DAM technology (with additional functionalities and integrations) and DAM user bases (with engagement and adoption) through shared customer experiences. As more customers achieve a level of maturity with their use of DAM, we connect users with ways to continue their growth and expansion across the entire value chain.
KEYNOTE
This year’s keynote speaker isJoe Pulizzi– content marketing evangelist, speaker and author. He’s the founder of the Content Marketing Institute (CMI), which produces the largest in-person content marketing event on the planet, Content Marketing World. Pulizzi has spoken at more than 200 locations and 10 countries around the world advancing the practice of content marketing. He’s written a new book, “Epic Content Marketing” and co-authored two other books: “Get Content Get Customers” as well as “Managing Content Marketing.” He’ll be speaking to creatives and non-creatives about the role of content (and DAM) within organizations of all types.
SESSIONS
Learning session topics being considered and planned for the 2014 Summit include:
- DAM at the core of a multi-channel world
- Sustaining and growing DAM initiatives
- DAM time management and governance
- What DAM data can tell you
- Managing the video beast
- Powering creative operations
- Content curation & distribution
- Metadata deep-dive
- Anything and everything mobile
- Customer roundtables centered around the hot topics in DAM
MORE INFO
Stay tuned for more details to come in the months leading up to the Summit in October. Follow all the updates at WidenUserSummit.com and get access to the content from the 2012 and 2013 Summits.
Got questions or comments about the Widen User Summit? Email us at summit@widen.com.