Branding your digital asset management solution

Branding is important. You know that, or else you likely wouldn’t be on a digital asset management blog. But, how do you go about branding your digital asset management solution?

 

You should consider how you go about branding your DAM because what better place to extend your organization’s branding than the very place people go to get your digital media and brand assets.

 

 

 

 

 

 

 

 

Often overlooked, but very important, is what to call your DAM solution. Sure, you could just call it “the DAM” and we’re okay with calling a spade a spade, but you should carefully consider what to call your DAM. We advise choosing a name for your DAM system that reflects your organization and one that will be easily remembered by anyone needing access to the single source of truth for your digital assets.

 

With over 250 deployments, we have a bunch of names you can use as inspiration to help you come up with the perfect name for your DAM solution, including:

 

 

For many of our customers, they're simply adapting our existing product name,"The Widen Media Collective," by inserting their company name, instead of Widen's.

 

For related content, view previous post on Tips for Naming Your Digital Asset Management System.

 

Get in touch with the Widen advisors to chat more about ways you can brand your digital asset management solution for success.